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4 Reasons to Start Blogging Today!

Benefits of bloggingHere are 4 reasons to start blogging on your website today!

1 - Brand Yourself or Your Organization as the Expert

You are an expert in your field, so talk about your expertise.  Write about topics that you are passionate about and do so in a clear, yet fun way!  Don't be scared to personalize your blog and show website visitors that you are an authority on the given topic.  By providing quality information about topics in your industry, you are branding yourself as an expert in your field.

2 - Search Engine Value

Search engines LOVE new, original content!  By adding a blog to your website and doing the work of posting to your blog each month or more frequently, you are adding content for search engines to crawl and index.   Remember, a search engine will stop coming back to your site if you never add or update content.  A blog within your website is a great place for you to add new, original content!

3 - Keeping your Website Fresh

When a visitor comes to your website, you want them to know that your site is ALIVE and updated on a regular basis.  Give your visitors a reason to drill further into your website.  Blog posts show the timestamp of your entry, so by blogging once a month or more often, you are showing visitors that your company is alive and well!

4 - Showcase your Business

Your blog can be an area to showcase things going on in your business.  Talk about changes that are happening in your organization, highlight awards you may have received, or maybe mention community involvement.  Sometimes it feels strange to talk about yourself -- but a blog is a great place to showcase your business! Don't have a blog, contact WebHornet today to get started!

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